Fan Favorite. 

Fun-Sized.

A heavily awaited item, BrüMate launched the Era 20oz to serve both children and adults who wanted stress-free sips without lugging around a large water bottle.

The strategy for this campaign was to target parents of 4–6-year-olds who value quality and are mindful of the materials their children use daily. Unlike many kids bottles on the market, the Era 20oz features a stainless steel straw, eliminating the need for plastic while still delivering a spill-proof, easy-to-use drinking experience.

 

 

Not only was this product a huge hit, but it also validated BrüMate’s expansion into family-friendly hydration—proving there was strong demand for a thoughtfully designed, premium kids bottle that parents could trust and kids were excited to use.